Fresh Menu • Mixed Selection Pack

Every recipe in this box is a complete and balanced meal. Here's how they compare per 100g:

Each recipe is fortified with essential vitamins and minerals including vitamin D, zinc, copper, manganese and selenium. Full ingredients and the complete analysis are on each recipe's own page.

Complete feed for dogs.

As a starting point, feed about 2–3% of your dog's body weight a day if they weigh up to 15kg, 2–2.5% if they weigh over 15kg, and around 4% for puppies up to 8 months. Split it across two meals if that suits your routine.

These amounts are for healthy, active adult dogs that haven't been neutered. Needs can vary by up to 50% with age, breed, activity and neutering, so use them as a guide and adjust to keep your dog at a healthy weight. If they're gaining weight, feed a little less. If they're losing weight or always hungry, feed a little more.

Our menus were developed with Anita Kröger, a holistic vet and founder of the Centre for Canine Health. As well as nutritional advice, she specialises in treating chronic conditions, especially intolerances, allergies and digestive problems.

Her approach is simple: a natural, varied, species-appropriate diet is one of the best things you can do for your dog's long-term health. That's why every Fidelis menu is built around fresh meat and offal, with vegetables, fruit, natural minerals and quality oils, and why we suggest rotating between flavours once your dog has settled in.

This box includes six different proteins: pork, rabbit, salmon, beef, chicken and duck. It's a great way to find out which proteins suit your dog best.

The Salmon recipe also contains beef liver powder, and the Rabbit and Pork recipes contain whole grain rice and buckwheat. Several recipes contain peas, sweet potato, brewer's yeast, seeds or wheat germ oil, so check each recipe's full ingredient list if your dog reacts to any of these.

If your dog has a diagnosed allergy or a medical condition, or is on a special diet prescribed by your vet, speak to your vet before switching.

Switch gradually over 5–7 days. Start with a small amount of Fresh Menu mixed into your dog's usual food, then increase it a little each day until you're feeding Fresh Menu on its own.

Stick to one flavour for the first 7–14 days so your dog's digestion can adjust. After that, you can rotate between the flavours in your box for more variety. Some dogs are happy with every flavour from day one, so let your dog's digestion and stools be your guide.

A slightly softer stool for the first few days is normal while your dog gets used to fresher food. If it carries on, slow the switch down.

Mixing with dry food? Lots of owners use Fresh Menu as a topper. Just reduce both foods in proportion so your dog isn't overfed.

Unopened: keep in a cool, dry cupboard for up to 12 months. No fridge or freezer needed. See the best-before date on the lid.

Serving: open, spoon into the bowl and serve at room temperature. To warm it, transfer it to a bowl first (never microwave the glass jar) and check it isn't hot.

Once opened: reseal, refrigerate and use within 3–4 days. There are no preservatives, so treat it like any other fresh food.

Recycling: rinse the jar and put it in your glass recycling. Check your council's guidance for the lid.

Why glass? It doesn't affect the taste, leaves no metal or plastic residues, reseals and is easy to recycle.

Every jar is made in our own kitchen, so we control quality from start to finish. We use fresh, human-grade ingredients sourced from Europe.

We dice the meat and only lightly mince it, so it keeps its natural chunks. Vegetables and fruit are cut into bite-sized pieces. The meat is steam-cooked at 90°C, and the veg and fruit are only blanched. Oils, herbs and natural minerals go in at the end.

Each jar is then sealed and sterilised, just like a jar of pasta sauce or baby food. That's what keeps it shelf-stable for 12 months without preservatives. Every batch is checked before it leaves our kitchen.

Is it really complete? Yes. Every recipe is a complete feed, so you can feed it on its own every day. Most of the nutrients come straight from the fresh ingredients, with a small top-up of vitamin D and trace minerals to make sure each recipe is fully balanced.

Jars come in protective boxes of 6, so you can order in multiples of 6.

Order before 2pm, Monday to Friday, and we aim to dispatch the same day. We deliver to the whole of the UK, including the Scottish Highlands, the Scottish Islands and the Channel Islands, with no extra charge for remote areas.

How long does a box last? A 20kg dog eats roughly one jar a day, so a box lasts about 6 days. A 10kg dog eats about half a jar a day, so a box lasts around 2 weeks.

You can cancel within 14 days of receiving your order. For health and hygiene reasons, jars must be unopened with the seal intact. If anything arrives faulty or damaged, get in touch and we'll put it right.

Still have a question? Email us at hello@fidelisdog.co.uk and we'll be happy to help.