Air Dried Horse Menu

Composition

Analytical components

Complementary feed for dogs.

Horse Meat (57%)
Horse meat is rich in vitamin A, which plays an important role in vision and the development of your dog's skin, teeth, and bones. The iron contained in the meat supports the transport of oxygen in the blood, and the copper supports your dog's metabolism. Horse meat also contains a high sodium content, which contributes to regulating the body's water balance.

Horse Hearts (20%)
Horse heart consists mainly of muscles. The fat content serves as a flavor carrier, a source of energy, and supports the absorption of important vitamins. Additionally, it provides high-quality biotin and potassium.

Horse Liver (3%)
Horse liver contains larger amounts of vitamin A, B1, B2, B12, C, and D, as well as iron. Liver is relatively low in fat and rich in protein, making it generally well tolerated.

Parsnips (5%)
Parsnips contain high-quality fiber and vitamins. Their nutrients regulate digestion and can thus have a positive effect on the immune system. Additionally, parsnips provide high-quality carbohydrates and protein. Parsnips are particularly suitable for allergic dogs.

Carrots (4%)
In addition to energy, fibre and low calories, carrots are healthy because they are an excellent source of vitamins and minerals. Vitamin A and biotin are particularly worth mentioning here. Carrots are rich in beta-carotene, which is converted into vitamin A in the body.

Peas (4%)
Peas contain many vitamins. In addition to beta-carotene, peas are particularly rich in B vitamins and also contain vitamin C. Peas also score highly in terms of minerals: Magnesium, iron, calcium and zinc make them a particularly healthy vegetable side dish.

Apples (2%)
Apples are suitable for a healthy diet because they contain many vitamins, minerals and trace elements such as potassium, calcium, B vitamins, vitamin C, vitamin E, folic acid, pectins and polyphenols.

Sunflower Oil (2%)
Sunflower oil is an important source of vitamin E, linoleic acid, alpha-linolenic acid, and essential fatty acids.

Broccoli (1.5%)
Broccoli contains some vitamins in particularly high concentrations: vitamin C, vitamin K and beta-carotene. Broccoli is also much better than many other vegetables when it comes to minerals. For example, broccoli provides significant amounts of calcium, iron and copper.

Rosehip (0.5%)
In addition to vitamin C, rosehips also contain numerous other ingredients that have a positive effect on health. These include: Fruit acids, essential oils, pectins, tannins, silicic acid, the antioxidants lycopene and flavonoids, the vitamins provitamin A, vitamin B1 and B2 as well as vitamin E, the minerals zinc, copper, sodium, phosphorus, iron, calcium and magnesium.

Algae Lime (0.5%)
Algae lime consists of deposits of red algae. It contains mainly calcium carbonate, as well as magnesium carbonate and trace elements (boron, iodine, silicic acid) and thus prevents a deficiency of minerals and trace elements. The high calcium content supports the stability of bones and teeth and balances out the excess phosphorus from meat feeding, which can otherwise lead to kidney problems.

Blueberries (0.2%)
Blueberries are rich in vitamin C, fiber, and antioxidants. They also have less fruit sugar than other fruits and are therefore also suitable for dogs with diabetes. They are full of vitamins C, A, B, and E and contain a high proportion of minerals such as calcium, potassium, and phosphorus.

Brewer's Yeast (0.2%)
Brewer's yeast contains lots of vitamins and minerals and is also a good source of protein. It also stimulates the metabolism and helps to keep blood sugar levels constant.

Seaweed Powder (0.1%)
Seaweed meal contains many minerals such as zinc and carotenoids which support the skin metabolism and the pigmentation of the coat, nose and paw pads. The amino acid lysine it contains optimises feed conversion; cellulose and mannitol support digestion.

A simple rule of thumb: growing puppies up to 8 months old need about 3–4% of their body weight each day, while adult dogs, whatever their size, need about 1–1.5%.

Worked example: a 20kg dog on 1% gets 200g of food a day.

Treat these amounts as a guide for healthy, active, unneutered dogs. Your dog's age, breed and lifestyle can push their needs up or down by as much as 50%. Weigh them every so often and fine-tune the portion to keep them in good shape.

Is everything in there?

Fidelis recipes are developed with Anita Kröger, a holistic vet who founded the Centre for Canine Health. Her specialist areas are chronic disease and medical nutrition, especially intolerances, allergies and gastrointestinal issues, which makes a menu like this one especially close to her work.

Holistic veterinary medicine treats nutrition as a cornerstone of long-term health. Anita's focus is on food that's natural, varied and suited to how dogs are meant to eat.

Many food allergies in dogs are linked to the proteins they eat most often. Horse is the only animal protein in this menu, and it's one most dogs haven't come across before, so it's a popular choice for elimination diets and sensitive dogs.

Unlike our air-dried chicken, beef and salmon menus, it uses sunflower oil instead of salmon oil, so it contains no fish. There's no chicken, beef or grain either. It does contain peas, broccoli, parsnip and brewer's yeast, so check the ingredients if any of those are a problem for your dog.

If your dog is being treated for an allergy or another condition, or has a prescribed diet, please check with your vet first.

Rather than mixing old and new food over several days, we suggest switching all at once. Leave out a single meal (an evening meal is ideal) and start with Fidelis at the next.

Keep to this single flavour for 7 days to give your dog's stomach time to adapt. If you're rotating flavours, wait until about two weeks in before introducing others. For dogs with allergies, you may prefer to stick with horse.

Serving: it's ready as it is. Measure out the portion, pour it into the bowl and let your dog tuck in. No soaking is required, but always keep plenty of fresh water out.

Storage: protect the bag from direct sunlight, heat and moisture. After opening, simply press the ziplock closed. It will stay good for several weeks.

Most dry foods are made in bulk from animal meals and vegetable by-products, then extruded at high temperatures. Ours aren't. Each menu is gently air-dried in our factory, using a modern version of meat preservation methods that have been used for centuries.

By drying fresh meat, offal, vegetables, fruit and oils slowly and gently, we hold on to the nutrients that are naturally in them, so there's no need to add artificial vitamins.

No high temperatures, no animal meals, no vegetable by-products, no fillers, no artificial vitamin additives, no extrusion, no sterilised cans.

You get a healthy dry food that carries the nutrients of its fresh ingredients and tastes and smells as good as it looks: the benefits of raw and fresh feeding, with the safety and convenience of dry food.

Order before 2pm, Monday to Friday, and we aim to dispatch the same day. We deliver to the whole of the UK, including the Scottish Highlands, the Scottish Islands and the Channel Islands, with no extra charge for remote areas.

You can cancel within 14 days of receiving your order. For health and hygiene reasons, bags must be unopened with the seal intact. If anything arrives faulty or damaged, get in touch and we'll put it right.

Still have a question? Email us at hello@fidelisdog.co.uk and we'll be happy to help.